What group operators ask us.

Ghosted callers don't complain — they book with a competitor and occasionally leave the review your whole brand inherits. The tell isn't complaints; it's the question you can't answer: which location converts leads worst, from a report? If the answer is gut feel, the spread is unmeasured — and unmeasured spreads run wide. The free score takes three minutes.

Handled wrong, yes. The scorecard we build ranks SITES and STEPS, not people, and pairs every finding with the structural fix — the floor, the sequence — that makes the number achievable. Most managers embrace measurement that comes WITH resources; what they hate is blame that arrives without them. The best desks usually love it: their excellence finally shows.

It proves your CEILING — the brand can do it. The group earns the ceiling only where systems, not personalities, produce it. The discovery's real question isn't whether your best desk is good; it's how far your worst one falls from it, on identical probes.

No — nothing legal, nothing contractual. It's an operations measurement: what each location actually does with a new inquiry, probed identically. Franchisors use the scorecard for support conversations; groups use it for system building. Both use it instead of anecdotes.

Multi-site operators: dental and medical groups, franchises, salon and spa groups, veterinary groups — anyone whose brand answers the phone in more than one building.

Two locations is where the spread starts and the habits calcify — it's the cheapest moment to standardize you'll ever have. The discovery covers up to three sites at the base price.

Cleanly — identical probes scale by copy. The base discovery covers three sites; the rest are quoted per-site in writing before anything runs. At twelve locations the scorecard usually pays for itself by finding the two sites the average was hiding.

Leadership authorizes in writing; the field doesn't get probe dates — measuring the real condition is the point. Every probe is identified to leadership after the window, and the findings arrive as structure, not ambush.

Ten questions: group type, volume, channels, how handling actually runs across sites, best-location and worst-location speed (the spread between your answers is the first finding), follow-up standards, ownership, customer value. You get a 0–100 score and a written report with a group spread estimate.

The written analysis is produced by Claude, an AI model, from your answers and computed scores only — every claim traces to something you said. The scoring is published, deterministic math. We name the AI because it's true.

Identical timed inquiries into every location — same script, same channels, same hours — over five business days, per leadership's written permission. Every outcome timestamped at the source. Then the per-location scorecard, ranked, beside your self-reported guesses, and a working session on the spread.

A handful of ordinary inquiries per site across five days — invisible by design. None book real slots, and all are identified to leadership after the window closes.

Consultants review what locations SAY they do. The probes measure what they DID, timestamped, identically. The two documents disagree at almost every group — and only one of them survives an argument with a location manager.

Builds start at $2,500, quoted in writing after the discovery, scoped to your actual spread. Groups typically fund it from the weakest site's recovered conversion. The floor is published because hidden prices waste everyone's time.

You have the report and the estimate. Tight spread — keep it, you're done. Wide spread — the report's next step is the discovery, booked and prepaid online in one step. No sales sequence beyond three emails that end on schedule.

The discovery is priced to stand alone, so "your spread is tight" is a deliverable we can afford. Every finding carries timestamps you can check, per site. Estimates and measurements are labeled separately in writing — padding would show.

Don't — verify. The score is free and shows its work. The discovery is $500 against timestamps you can inspect, location by location. Every step is sized so you're never trusting us past the evidence in hand. Who we are: about page.